BRAND STORYTELLING AIN'T WHAT IT USED TO BE.
(and we understand why)
everyone isn't building brands in the same ways.
blanket brand strategy advice won't cut it anymore. The brands that are winning right now understand exactly who they are, who they're talking to, and what they need to do differently to scale in a digital age.
our method is tailored to help you get there based on your specific brand type and what you need to grow.
WHAT FOUNDER-LED BRANDS NEED
content strategy that captures what it's really like to build in public, while turning your audience into customers.
WHAT CREATORS + ARTISTS NEED
content systems built around your creativity and unique voice, that create long-lasting connections with your community.
WHAT MAJOR BRANDS NEED
brand positioning that stands out from competition, and content that makes your brand feel human but not cringey.
what we do
THE FOUNDATION
creative strategy
Campaign development, brand positioning, and storytelling that gives your brand a clear point of view and a sharper voice.
content production
Editorial, photography, video, and social-first content — built to perform on platform and feel on-brand every time.
social media management
Channel management and community building that keeps your brand showing up consistently and on-trend.
THE ELEVATION
original content series
short-form or long-form video series, podcasts, newsletters, and more. we develop the concept, the format, and a repeatable system built around your story and curated for your audience.
bespoke micro-experiential
we design and execute intimate, community-driven brand experiences that bring people outside and makes them a part of your brand story.
creator management
from sourcing, to contracting and briefing, we maintain a creator program that functions as a genuine extension of your brand. Not influencer marketing, but a real creative community built around what you're building.
hands on strategy led by @thekayanova, a musician, writer, and founder of GROWN Media—housing GROWN Magazine + GROWN Studios.
Kaya Nova has built a one of a kind career as a multi-hyphenate creative for over a decade. her unique expertise in storytelling has led her from creating content that reaches millions, to leading social strategy for global brands including TIDAL, Ancestry, Amazon Music, BACARDÍ, and more.
first, she built a voice for herself as an artist and creator. then, she built a viral, safe space GROWN Magazine. now, she's bringing all of her experience to GROWN Studios.
she knows what it takes to build a brand from nothing because she's done it. and she knows what major brand execution looks like because she's been in those rooms too.
